Creative Resources for Building Brands That Matter™



You know that dream growing on the inside of you?  You were born for itNothing makes me happier than seeing clients and friends go from dream to done™ and getting to be part of that journey. 

I’m a brand strategist/designer, business coach/educator, & creative director for creative brands & businesses, & the amazing entrepreneurs who run them.  

This Jacksonville, Florida native found her passion for championing the dreams of small business owners, organizational leaders and creatives while living a world away in an African war zone. Intrigued?  Find out more of what I'm about here.

War zone meets board room, purpose meets profit, story meets strategy, I still believe mascara is a survival essential and espresso is a food group.   Most of all, I believe your story matters because you matter.   And I am cheering you on,



Build Your Brand

Artful, authentic, & strategic brand design, creative direction, & launch development resources to help you clearly cultivate & communicate your passion.

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Grow Your Business

  Education & inspirational resources developed to help creatives & wholehearted entrepreneurs grow their brand by harnessing the power of story.

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Share Your Journey

Join growing online community of entrepreneurs dedicated to educate, engage and empower because you and your story matter.

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Define Your Purpose

Build a wholehearted business that thrives where purpose  meets profit. Define and design your greater purpose from the inside out.

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Story-Led Solutions for Building Brands That Matter™

Grab Some Coffee & Creative Courage For Your Inbox. 

I'm Sending Out Wholehearted Encouragement & Actionable Inspiration Written Just for Creatives & Entrepreneurs. Get the Story Matters Newsletter Right Here  ⬇️

Authentic Community Designed With You in Mind

Take Your Business Dreams to the Next Level

Through the power of our Thrive Guides and Creative Business Journaling™. I am seriously so excited to introduce you to a business tool that helps you create a strategy you will actually use. Practical business planning meets creative journaling & personal growth.

Ladies, Connect With Our Creative Mastermind

The road to grow your dream doesn't have to be lonely. Join a gathering of wholehearted women creatives & entrepreneurs, #FlourishCreatives. We'd LOVE to have you & it's free. I mean, who doesn't need more personal cheerleaders, right?

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Become a Part of Our Thrive Tribe

Join a community that empowers creatives & entrepreneurs to live wholehearted & build #brandsthatmatter where purpose meets profit. Get creative content delivered to your inbox so good you'd expect to pay for it.  But you won't have to because it's free.

Just In From the Blog

Need a place to nurture joy & find courage for your creative soul?  Where you can find inspiration and insight to build an authentic brand and grow your business through the power of story?  I'm spilling words and heart on The Inside Story from my own entrepreneurship journey as it unfolds and the lessons I'm learning along the way.  I can't wait to cheer you on!

When I sought out a branding guru/website designer, I had no idea the depth of remarkable I would get with Michele Perry. Her empathy, compassion, and genuine & honest approach has helped merge my expertise and my heart to create something that serves my clients AND fills my soul. It’s like she can see inside my head and my heart and pull out the pieces that I can quite recognize yet, or have maybe never dared to pursue... I can’t believe this is the woman I get to work with. I am so grateful.
— Joanne